Course Description

Do you want leads? Do you blog?

If the answer to both those questions is yes, then you should be creating ebooks. They're one of the top pieces of lead-generating content, and communicate authority and create trust.

The problem is, B2B marketers say that their greatest barrier to lead generation success is the lack of resources in staffing, budgeting, or time.

But what if you could find a way to create ebooks cheaply, quickly, and efficiently? What if there were a way to write, format, upload and promote a lead-generating ebook in a single day?

This course will show you how you can.

James Scherer

Course curriculum

  • 1

    How to Create and Promote an Ebook to Generate Leads

    • Course Introduction

    • What to Write

    • Planning and Writing your Ebook

    • Formatting your Ebook

    • Exporting and Uploading to a Landing Page

    • Promoting your Ebook

    • Summary